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News India Live, Digital Desk: Prime Minister Narendra Modi’s love for West Bengal is not hidden from anyone, but this time his old style is creating a stir on the internet. A video of PM Modi enjoying ‘Jhalmuri’ is breaking records on social media. This video has left behind the big giants in terms of views and has collected more than 100 million (10 crore) views in just a short time.
Taste of Bengal and PM’s desi style
In the video, Prime Minister Narendra Modi is seen enjoying Bengal’s famous street food ‘Jhalmuri’ with great simplicity. This video is said to be from one of his old tours, which the public has now taken to heart. On social media platforms, people are praising the desiness of the PM. Experts believe that the main reason for the popularity of this video is the image of PM Modi, which directly connects him with the common man.
100 million views: Why is this video going viral?
Crossing the 100 million mark in the digital world is no less than a major achievement. The reason behind this video going viral is being linked to the heat of Bengal elections and the personal branding of PM Modi. People are not only watching this video, but are also sharing and re-posting it indiscriminately. In the comment section, users are writing that this style of PM Modi shows that he is a grassroots leader and knows how to respect the culture and taste of every state.
Discussion broke out on social media, power of ‘Brand Modi’ shown
There is always talk of ‘soil and manush’ in the politics of West Bengal, and in such a situation, PM eating Jhalmuri going viral is giving a big message. Internet users are calling this video ‘simplicity at its best’. This video has been included in the top trends on Instagram, Facebook and X (formerly Twitter). This has once again proved that Prime Minister Modi’s digital reach and his popularity graph is continuously touching new heights.
