News India Live, Digital Desk: The world of smartphones is also a strange battlefield. To survive here, it is not enough to just make good phones, but it is also necessary to withstand the huge pressure of the market. The news has come that Asuswho has Zenfone (Zenfone) And especially the first choice for gamers ROG (Republic of Gamers) Had created a distinct identity for himself in the market on the basis of phones, now he is planning to say goodbye to this business.
Gamers’ most trusted companion is leaving
If you are fond of gaming, then you would know what was the status of ASUS’s ROG phones. The separate cooling fan, great battery, and those blue-green lights burning on the back of the phone made it like a magic box. But the reality is that the market for premium gaming phones is very small and it is dominated by brands like Samsung or iPhone.
Why did this situation arise?
If we look at it, Aeus had been feeling the need to change his ways for a long time. The way companies like Xiaomi and Oppo are launching phones in every range and on the other hand Apple and Samsung have captured the premium market, it was becoming difficult for a company like ASUS to keep itself profitable.
The company has officially announced a major reshuffle in its mobile department. According to the information, the mobile team is being reorganized to increase focus on ASUS’s PC and laptop business.
What will change for users?
If you have an Asus phone, don’t panic. For now, the company will not stop providing software updates and services to its existing users. But in future you may not see new smartphones from Asus. It’s exactly the same as a few years ago LG What happened with – despite brilliant innovation, they lagged behind in the race for profit.
It is really sad to see that the colorful world of smartphones is now shrinking. Where earlier we had dozens of companies to choose from, the market is now being controlled by a handful of big players. The departure of ASUS marks the end of a very interesting and creative era of technology.
Some people may call it just a business decision, but for a tech lover, it is like losing a special identity of one’s choice.
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