August Inflation Shock: Car, TV, fridge and clothes will all become expensive from August 1! Know how much the burden on your pocket will increase


Just before the beginning of the festive season, there is going to be a huge burden of inflation on the budget of the general public. Consumer goods and automobile manufacturing companies will increase the prices of their various products from August 2026. Increase of 6 to 8 percent Going to do. In the current year, in most categories of goods, it third time Prices will increase.

According to the companies, the input cost has increased significantly due to the ongoing military conflict and geopolitical uncertainties in West Asia, huge fluctuations in the rates of raw materials, increase in international freight charges and falling exchange rate of the Indian Rupee, to compensate for which it has become a compulsion to take this step.

How much will the prices increase in which sector?








Categories / Products Potential Increase (%)/Amount main reason
Passenger Cars Increase up to ₹30,000 Input cost and currency decline
Branded clothes and fashions 6% to 8% Delivery of expensive stock of new season
Consumer Electronics (TV/AC) 4% to 6% Supply shortage and expensive logistics of memory chips
FMCG (Tea, Hair Oil, Packaging) increase in line with cost Increase in prices of crude derivatives and edible oil (mustard/almond)

1. Cars will become more expensive: Maruti Suzuki and Honda will increase prices

  • Maruti Suzuki: The country’s largest car manufacturer will increase the prices of its vehicles by up to ₹ 30,000 from August. This will be the company’s second increase in the current financial year (FY 2026-27).

  • Honda Cars and Mercedes-Benz: Honda Cars India will implement new rates from August 1, while Mercedes-Benz India plans to raise prices in the next quarter to offset the weak rupee and import costs. Tata Motors and Mahindra have already increased prices this month.

2. Rise in prices of TV, fridge, washing machine and smartphone

Haier India and other consumer electronics companies are increasing rates by 4-6 percent in almost all categories since August.

  • Effect of memory chips: In the last 8-9 months, the prices of memory chips have increased more than three times, due to which this year the prices of TVs have already increased by 15% and the prices of refrigerators and washing machines have increased by more than 10%.

3. Clothes and lifestyle brands will also become expensive

‘Arvind Fashions’, the company that sells international brands like Tommy Hilfiger and Calvin Klein in India, has also indicated about the change in prices. Due to the new season’s expensive stock reaching stores, prices of branded clothes may increase by up to 8 percent in August.

4. Packed tea, hair oil and kitchen goods (FMCG)

According to FMCG companies like Tata Consumer Products and Bajaj Consumer Care, crude oil derivatives like LLDPE and packaging materials have become expensive. Additionally, despite harvest season, mustard and almond oil prices remain at record highs, which will push up prices of packaged foods, tea and personal care products.

Will festive demand be affected?

Companies expect this increase in prices just ahead of the festive season starting from Kerala’s Onam in August and running till Diwali (November 2026). last round will be. Industry officials believe that festive demand from consumers will remain and they will accept this modest increase.