Saturday , November 23 2024

Fintech company PhonePe launches Indus App Store, app search, listing will come in 12 languages ​​

Indus App Store: Indus, a pan-India app store with voice and video search capabilities, launched today with mobile app details and the functions they offer in 12 languages ​​of the country. Currently, Apple's App Store on phones and Google's App Store on Android have been challenged by Walmart-owned fintech company Phone Pay.

Indus App Store will be available by December

Although this app store, which can only work on Android phones, customers will have to download it directly from the company's website, but by the end of this year it will be included in the new phones of most companies, it will come pre-loaded. . Company Rounder Sameer Nigam said, “We are in talks with most of the top Android phone manufacturers. Our Indus App Store will also be available with the phones of these companies by December.”

Ashwini Vaishnav launched this app store

Union Minister of Railways, Communications and IT Ashwini Vaishnav launched the App Store at Bharat Mandapam in Pragati Maidan, New Delhi. The minister said, “15 years ago, India was a country in the world of technology which was a market for old technology. Now India is not behind any country in research and development of technology and companies of the world are taking India as a partner.” ,

Indian App Store has been operating for more than 10 years

Currently 75 crore people in India are connected to smartphones and this is a big market. India is different from other markets of the world in terms of language, culture and behavior, secondly, if competition increases instead of just two companies, app developers and app publishers will also get the opportunity to innovate.

Indus App Store is designed keeping Indians in mind

Giving information about how Indus App Store has been designed keeping Indians in mind at the time of launch, Sameer Nigam said, “90 percent of Indians are used to working in their mother tongue. They also search on the internet in their own language.” That is why currently 12 languages ​​including Gujarati, Hindi, Tamil, Bengali have been included in it. Second, it can be registered only on the basis of mobile number. Email is mandatory in other app stores. “Every Indian has a phone but doesn’t have an email, so their app store is used in someone else’s name.”

This facility will be given to new app developers

At present, about two lakh apps in 45 different categories are available on the App Store. When a new app developer joins Indus, the company will not charge any fee from the developer for one year. Apart from this, 24-hour help will also be provided for app development and tech modules. The company said at the time of launch that when it comes to app listing, the company provides listing facility in all 12 languages ​​with the help of its software, for this the developer does not need to translate the description.