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Actor Jackie Shroff has moved the Delhi High Court to protect his personality and publicity rights. A case has been registered against various organizations for using his name, photo, voice and the word 'Bhidu' without his consent. This case has been filed against organizations that are using Jackie Shroff for commercial gains without his permission. It is expected that the court will soon give its verdict on this matter to protect the publicity rights of the actor.
Jackie Shroff has said that the court should direct that permission should be taken from him before using his voice, image or anything related to him on any platform other than social media and AI apps. Don't use anything without their permission. Now the full hearing in this case will be held on May 15.
Even before this the actor had reached the court
This is not the first time that a Bollywood actor has sought help from the court for privacy and publicity rights. Earlier, veteran actor Amitabh Bachchan had approached the Mumbai High Court to stop people from copying the actor and using his voice without his consent. At the same time, last year Anil Kapoor had also approached the Delhi High Court to protect his personality rights. Apart from this, Anil Kapoor had won the case in January this year. In this he demanded protection of the word 'Zakaas' as well as his catchphrase, his name, voice, manner of speaking, image, likeness and body language. He said that it should not be used.
This will be seen in films
Talking about Jackie Shroff's work front, he will be seen in Quotation Gang. Apart from this, he was last seen on the big screen in Rajinikanth's film 'Jailor'. Their romantic pairing was also seen on the OTT platform. He was seen in Masti Mein Rehne Ka with Neena Gupta. Talking about the actor's superhit films, the names of films like 'Ram Lakhan', 'Border', 'Lajja' are included in this list.
