look news india
Ballia, 28 September (HIST). Ballia's famous Sattu has given a strong knock in the International Trade Fair organized in the National Capital Region, Greater Noida. Where pure desi gram sattu is attracting everyone. District businessman Saurabh Aggarwal is demonstrating Sattu made from pure local gram roasted in the furnace.
Nidhi Udyog, run by Saurabh Aggarwal from the district, has been selected to participate in the second edition of the International Trade Fair Greater Noida from Ballia. Nidhi Udyog has set up a stall of pure desi gram sattu roasted in the furnace. Sattu of Ballia has spread its shine among more than 22 hundred stalls. The special thing is that an initiative has also been taken to select Sattu of Ballia's specific taste in the category of one district one product. The administration has sent a proposal to the government to include it in ODOP. It is expected that the survey will be conducted by the Small and Micro Industries Department soon. If Sattu is selected under One District One Product, employment will be available to thousands of families. Because in the district, pure desi gram is prepared by roasting it in the traditional way in the furnace. Whose sweet fragrance attracts everyone. Perhaps this is the reason why Bati-Chokha made from Sattu of Ballia is famous in the country and abroad.
Businessman Saurabh Aggarwal is very happy to see the response of people from India and abroad regarding gram sattu in the international trade fair. He said that he is happy to see the positive attitude of the people coming to our stall. It is a proud moment for us traders. In the second edition of the International Trade Fair Greater Noida, the display of famous pure desi gram Bhattiwala Chana Sattu from Ballia is continuously getting appreciation. In which enthusiasm towards Sattu is being seen even among the youth. In this event, there is an opportunity to meet traders, producers and buyers from all over the world. The initiative of the administration has raised hopes of inclusion of Sattu in One District One Product Scheme. Regarding this, CDO Ojasvi Raj said that Sattu made from pure desi gram of Ballia has a different identity. The process of including it in ODOP is underway. There is enthusiasm among the traders of the district regarding this.