Amul Milk Price Hike: Big shock to the general public, Amul milk becomes costlier from November 12; Know the new rates

Inflation is going to have a new impact on the morning tea and daily meals of crores of families in the country. Hours after Mother Dairy revised the rates, Gujarat Cooperative Milk Marketing Federation (GCMMF), which operates the country’s largest dairy brand Amul, has also officially announced the increase in the prices of its fresh pouch milk. The new revised rates will be applicable in all major retail markets across the country from the morning of November 12, 2026. According to the federation, the price of milk has been increased by ₹2 to ₹4 per liter (about 4% to 5%) depending on different categories. This decision is sure to directly increase the financial burden on the monthly household budget of middle class families.

According to the official information released by Amul, the prices of pouch milk have been revised based on different fat and varieties:

• Amul Gold (Full Cream Milk): The price of Amul Gold has been increased the most by ₹ 4 per liter. Now the price of 1 liter Amul Gold bag increases by ₹ 76 ₹80 per liter This has been done, whereas the price of half liter (500ml) pack will increase from ₹ 38 to ₹ 40.

• Amul Taaza (Tonded Milk): The price of best-selling Amul Fresh Toned Milk has been increased by ₹2 per litre. Now it has increased from ₹60 ₹62 per liter It has been done, while the price of half liter pack will increase from ₹ 30 to ₹ 31.

• Amul Cow Milk: The increase of ₹ 2 per liter in Amul cow milk has also become effective.

• Amul T-Special and Shakti: The prices of Amul Tea-Special and Amul Shakti sachets, popular among tea vendors and confectioners, have also been increased by ₹2 to ₹3 per litre.

(Note: A proportionate increase of ₹1 to ₹2 has been made on half liter i.e. 500ml sachet.)

Gujarat Cooperative Milk Marketing Federation (GCMMF) has cited the sharp increase in animal feed, raw material and transportation costs as the main reasons behind the increase in milk prices:

1. High cost of animal feed and feed: In the last few months, the prices of maize, cake and dry fodder have increased by 20 to 30 percent. The cost of milk production for dairy farmers has increased due to cost of animal feed due to ethanol production and industrial demand.

2. Remunerative prices to farmers: Amul is a cooperative organization which returns approximately 75 to 80 percent of its total sales proceeds directly to cattle herders and milk producing farmers. The Federation says that a major part of this additional amount collected from consumers will be given to rural milk producing farmers, so that they can be encouraged to increase milk production.

3. Cold Chain and Logistics Expenses: Milk processing and packaging expenses have also increased due to rising diesel prices and electricity rates for cold storage operations.

Just before Amul, the country’s second major dairy company ‘Mother Dairy’ had also announced an increase of ₹ 2 to ₹ 4 per liter in the prices of all its liquid pouch milk in Delhi-NCR and surrounding markets. Mother Dairy’s full cream milk is also now directly touching the level of ₹ 70-72 from ₹ 68. After increasing the prices simultaneously by both the major dairy brands, now local dairy operators and open milk sellers are also expected to increase the prices in the coming days.

Estimating the monthly budget of a typical four-member family with regular consumption of 2 liters of milk per day, then:

• If the family buys 2 liters of Amul Gold per day, then Rs. 8 per day and directly in the month (30 days) Additional expense of ₹240 Will increase.

• Whereas families using 2 liters of Amul fresh toned milk daily will be charged Rs. Additional financial burden of ₹120 Will have to. The increase in milk prices is expected to have an indirect impact not only on morning milk but also on the prices of cheese, butter, curd, sweets and restaurant tea and coffee in the coming days.