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Akshay Kumar adopted a new trick
The special thing is that this time Akshay has adopted a special strategy and kept himself away from promotional activities. Thus, he has focused on the content and actors of “Khel Khel Mein”. His minimal presence at the poster launch and the first two song releases gives a clear message that the content of the film is important, and he is confident of its success. Akshay Kumar was last seen at the trailer launch. His presence is a reminder of how much star power he has and the legacy he has created in the industry over decades.
Fans supported
Another important aspect of Akshay's latest approach is his direct communication style. Akshay's interactions with his fans have been more personal and poignant over the past month and a half. He has bypassed traditional media channels and shared his thoughts and feelings directly with his audience. He has established a strong bond with fans, who have given him unwavering support.
Will “Khel Khel Mein” prove to be a game-changer?
As “Khel Khel Mein” is all set to release in theatres, it is evident that Akshay’s fans are ready to relive the joy and laughter of his films. The excitement around the film is palpable and if Akshay Kumar’s track record is any indication, “Khel Khel Mein” could prove to be a game-changer.
In the unpredictable game of Bollywood, “Khel Khel Mein” may not be the hit Akshay Kumar needs to reaffirm his status as one of the most loved stars of the industry. “Khel Khel Mein” is presented by Gulshan Kumar, T Series and Wakao Films. It is a T-Series Film, Wakao Films and KKM Film Production, directed by Mudassar Aziz and starring Bhushan Kumar, Krishan Kumar, Ashwin Varde, Vipul D. Shah, produced by Rajesh Bahl, Shashikant Sinha and Ajay Rai. The film will release nationwide on August 15, 2024.