look news india
Mumbai: The promotion of Akshay Kumar's upcoming film Sarfira has been cut short. For a long time, Akshay's films have not been able to perform well at the box office. Out of which Bade Miyan Chote Miyan was a big budget film and due to the failure of this film, the producer is facing financial crisis. In such a situation, the producers of Akshay Kumar's upcoming film Sarfira have decided to reduce the promotion of the film.
The film Sarfira is a remake of the Tamil film Soorarai Pottru. The Tamil and Hindi versions of Udaan are available on Amazon Prime Video. Which many viewers must have seen. It is also not told that this film is a remake of a Tamil film.
The makers of Akshay's film Sarfira want to follow the footsteps of the 2023 film 12th Fail. This was a film that was not promoted much. And the film gained popularity through word of mouth publicity. Therefore, the makers of Sarfira feel that they should also change the way of promoting their film and the film will be successful based on the reviews of the audience.
According to a Bollywood insider, this shows that the producers do not want to spend on the promotion of the film. At present, it is difficult to predict which film will be successful at the box office. That is why they have become cautious about Sarfira.