look news india
Team India has won another T20 World Cup under the captaincy of Rohit Sharma. The whole world saw the Indian team's spectacular performance in the ICC Men's T20 World Cup on Star TV. More than 5 crore viewers were watching the World Cup final live on digital platforms like Disney+Hotstar. Do you know how much money Disney Star earned per second during this match?
Disney star's earnings increased after India reached the finals
As soon as India reached the final of the ICC Men's T20 World Cup, it was decided that Disney Star's earnings were going to skyrocket. The company immediately increased the prices of its remaining TV advertising slots during the match. The price of a 10-second ad slot in Disney in the T20 World Cup was Rs 25 lakh. Which was increased to Rs 30 lakh. In this way, every second during the final match, they earned around 2.5 to 3 lakh rupees from advertisements.
If India had not played the final, it would have lost
During the World Cup tournament, Star Sports charged 13 to 26 lakh rupees per 10 seconds for advertising on its channel. As soon as India reached the final, Star Sports increased the ad rate drastically. Imagine how much loss Disney Star would have incurred if India had not played in the final? In this 55-match tournament, Disney Star received 13 to 26 lakh rupees for a 10-second slot or advertisement of other knockout matches in India. Whereas in other countries, they earned 6.5 to 7 lakh rupees per 10 seconds by advertising the matches.
What was the situation of the match?
India defeated South Africa by 7 runs. Chasing a target of 176 runs, South Africa was all out for just 169 runs.