look news india
In view of the upcoming political challenges and election environment in Uttar Pradesh, Bharatiya Janata Party has made a major change in its strategy. The party is now preparing to sharpen the ‘nationalism’ card by directly targeting the youth. This new plan of BJP is not only a matter of concern for the opposition, but also has the potential to shake the equations of the ‘India’ alliance of veteran leaders like Rahul Gandhi and Akhilesh Yadav. There is talk in the political circles that BJP has planned to neutralize the claims of the opposition, which are being woven around unemployment and development, by awakening the spark of patriotism in the hearts of the youth.
Nationalism and youth engagement
The youth of the state are at the center of this new strategy of BJP. The party believes that the youth of UP is most influenced by the ideology of nationalism. For this, BJP is going to organize programs like ‘Yuva Samvad’ and ‘Rashtra Nirman’ on a large scale in every corner of the state. In this, cultural nationalism will be added along with sports, education and employment. BJP’s clear message is that the path to mainstream development passes through nationalism. This move is being considered a big effort to counter Rahul Gandhi’s Bharat Jodo Yatra or Akhilesh Yadav’s PDA strategy.
Effect on Rahul-Akhilesh equations
Akhilesh Yadav is trying to connect the youth through his PDA (Backward, Dalit, Minority) politics, while Rahul Gandhi is raising issues like Constitution and economic inequality. In such a situation, BJP’s move on nationalism can directly affect the sentiments of the youth. If BJP is successful in convincing the youth that the future of the country is secure only with nationalism, then all the efforts of the opposition may go in vain. Political analysts believe that this step of BJP can become a big problem for the opposition, because the issue of nationalism in UP politics has always affected the election results.
BJP’s ‘booth level’ management
BJP will not be limited to only big events, rather the party’s emphasis is on creating a strong army of youth at the booth level. This campaign based on the theme of nationalism will be run from social media to village chaupal. BJP is also focusing on connecting the youth with the larger objective of ‘serving the nation’ along with the direct benefits of government schemes. The big challenge for the opposition is how they will counter this ideology. In the coming days, the battle of ‘nationalism’ versus ‘PDA and development’ is going to intensify in the politics of UP, which will have a direct impact on the future political direction of the state.