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If you’ve been scrolling through social media (Instagram Reels or YouTube Shorts) for the past few days, it’s impossible that ‘Chai Ki Tapri’ The song may not have played. This song from comedian Samay Raina’s very popular reality show ‘India’s Got Latent Season 2’ has become a sensational anthem on the internet.
People have become so crazy about this song that they are humming its hook steps and lines while sleeping. Talking about statistics, this track has been listened to more than 500 million (50 crore) times so far on all music and video sharing platforms and more than 10 lakh reels have been made on it. But do you know that this superhit song has not been composed by any big Bollywood music director or singer, but by Artificial Intelligence (AI)!
Alia Bhatt and Sharvari Wagh’s dance set the scene on fire
When Bollywood superstars Alia Bhatt and Sharvari Wagh arrived as guests in a special episode of the show, they danced vigorously on this track and added color to the stage. After this, this song spread like wildfire across the internet overnight.
Many big personalities including famous Punjabi singer Karan Aujla have also been seen making reels on this song. In the era of Instagram reels and shorts, the 15-20 second audio clip of this song proved to be a free and biggest marketing tool for creators, which the algorithm sent to the feeds of millions of people.
Who created this AI song and how?
Founder of AI Music Creation Platform (Soundverse AI) after this song suddenly went global viral Saurabh Patria A big reaction has come out, who revealed its making process:
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Original Creator: Saurabh told that this song was not made in any professional studio, but by an AI user living in Nagpur. Flourishing Have prepared on my computer.
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What was AI Prompt: Utkarsh wanted to create a fun song based around ‘Chai Ki Tapri’ with typical Bollywood flavour. He just gave this prompt to the AI tool and this wonderful beat was ready.
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Performance on stage: ‘India’s Got Latent’ on this AI generated track Young AJ Gave a spectacular live performance, seeing which Samay Raina’s team and judges were stunned.
The connection between ‘cringe value’ and Gen-Z
Talking about the unprecedented success of the song, Saurabh Pateria said, “For us, all this is like a magical dream. The way Alia and Sharvari enjoyed it in the show, it gave a different height to the song. This song has a great dance beat as well as a little ‘cringe value’, which today’s Gen-G (young generation) likes very much.”
He further made a big claim and said that today many big and renowned music directors of the Bollywood film industry are using his AI platform extensively to generate ideas and tunes for new songs. This is direct proof that AI music is no longer just an experiment, but has become fully capable of evoking people’s emotions and forcing them to dance.