Monsoon Tourism: This year, summer holidays were slow in terms of tourism. But now people are leaving for a lot of roam during the rainy season. Statistics of travel portals show that travel booking has gained good jump in this monsoon season. At one time monsoon was considered an off-season for tourism. But now the picture has changed. Many people had postponed their summer holidays due to tension and geopolitical issues along the border, now the same pending demand is increasing booking for this monsoon travel season.
According to trends, youth aged 24 to 30, especially from metros like Delhi, Mumbai and Bengaluru, are traveling the most. Generation Z and Millennials are now going out to enjoy rain in a short break of 2-3 days. According to Ixigo, this monsoon has seen a 25–30 percent increase in flight booking for emerging destinations like Port Blair, Tirupati, Udaipur, Coimbatore and Dehradun. During the rainy season, people want to enjoy Munnar tea gardens and coffee gardens from the clouds of Curg. Many people are also visiting Meghalaya and Sikkim. Due to Shravan, crowds are also thronging religious places like Ujjain, Varanasi, Baijnath Dham.
This time the Goa government has lifted the ‘waterfall ban’ to promote monsoon tourism. The Karnataka government is also going to start a special tour package for the springs by the end of August. This time the word Rainscape is quite popular in travel trend, which means tourism to enjoy it instead of avoiding rain.
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