IPL 2025: Owners earn crores of rupees in one season of IPL. Owners earn based on the performance of the team.
The question here is how much will the owners lose if they lose the match? Will there be any benefit if the team wins? You will be surprised to know that losing that match causes huge loss to the owner.
IPL earns from many sources including media rights, sponsorship, tickets. Auction of television and digital rights of any IPL match brings in huge revenues.
Furthermore, companies sponsor IPL teams and matches to generate revenue. Apart from this, income is also generated from selling match tickets and team jerseys, bats, balls etc. in the stadium.
If a team loses even one match, its owners may suffer a loss of crores of rupees. To build a team, the owner buys players for crores and lakhs of rupees. Apart from this, huge expenditure is also incurred on branding and match planning. In such a situation, if a team loses even one match, its owner suffers a huge loss.
Wins and losses affect the team’s brand and its sponsors. If a team is continuously losing, its brand image suffers. This affects sponsorship and brand ambassador deals. The brand is excited to be associated with a high-performing team.
It is difficult for owners of IPL teams to estimate how much loss they will incur after losing a match, it depends on many factors. But if we talk on the basis of general estimates, after losing a match, the owners may suffer a loss of Rs 2 crore to Rs 10 crore, which is related to sponsorship, ticket sales, media coverage and bonus.