look news india
The new Chetak variant is expected to be the entry-level version and could be priced around Rs 1 lakh (ex-showroom), making it more affordable than the city variant. Bajaj Chetak is currently priced between ₹1.23 lakh, going up to ₹1.47 lakh (ex-showroom, Delhi).
what did the company say
Rakesh Sharma, executive director of Bajaj Auto, confirmed the incident while speaking to the media during the company’s recent earnings call. Without giving too many details, Sharma revealed that the new offering will have more “mass appeal”. The new entry-level Chetak may come with a hub motor and a smaller battery pack to keep costs under control, which should help the manufacturer in pricing.
Prices rise after FAME subsidy ends
The recent rise in prices in the electric scooter segment has created a need for a more cost-effective version. With the end of FAME subsidy and the implementation of temporary EMPS incentive till July this year, prices have increased everywhere. That said, most manufacturers have resorted to modest price increases to deter buyers.
Competition
Additionally, the more affordable Bajaj Chetak will be able to keep pace with its rivals including the TVS iQube, Ola S1X and the new Ather Rizta. The company is rapidly expanding its presence in the country with the sales and distribution of Chetak and the e-scooter is now available in 164 cities through 200 experience centres.