Instagram TV has come to take a break from YouTube, now watch your favorite reels on the big screen while sitting on the sofa.

News India Live, Digital Desk: If you are also crazy about Instagram and keep scrolling reels on the small screen of your mobile for hours, then there is great news for you. Meta finally Instagram TV app To Google TV Has been rolled out globally for users. Now you can watch your favorite reels, videos and posts from friends on your Smart TV comfortably while sitting on your living room sofa.

This step has been taken to directly compete with YouTube and TikTok, because now people prefer watching short-form content on the big screen.

Instagram for Google TV: What’s special about it?

This TV app is slightly different from the mobile app and is designed for a larger screen experience:

Special focus on reels: The app is primarily optimized for viewing ‘Reels’. In this the videos play automatically (Autoplay).

Interest-Based Channels: As soon as you log in, you will see reels from different channels (like sports, travel, music, cooking) as per your choice.

Family Viewing: Now you can enjoy Reels on TV not alone but with the whole family.

Multiple Accounts: All in one TV app 5 different accounts You can login, so that every member of the house will get the feed of his choice.

How to install Instagram app on smart TV? (Step-by-Step Guide)

If you have a Google TV or Android TV, you can set it up with these simple steps:

Open Play Store: Go to your TV’s home screen and open the ‘Google Play Store’ app.

Search: Type ‘Instagram’ in the search bar.

Install: Select ‘Instagram for TV’ app and click on ‘Install’ button.

Login: When the app opens, you will see a QR code or codes. Scan it with your mobile or login by entering the credentials on the screen.

Enjoy the reels: Once you login, your feed will load on the big screen. Now you can also like, comment and share reels with the help of the remote.

YouTube will face tough competition

Experts believe that Instagram’s arrival on TV is a big challenge for YouTube. While people watch long videos on YouTube, Instagram is also trying to capture the watch time of users on TV through its addictive reels.